Toronto, ON (openPR) 8 October 2010

Specialists Web-to-print, RACAD Tech, Inc. is the proud recipient of a 2010 XMPie? Best of the Best? Award for their interactive direct marketing solution created for the customer, AlphaGraphics. The marketing campaign custom variable was developed to collect AlphaGraphics customersâ? demographic information and promoting the print functions. This shows the power and unique cross-media campaigns, while conveying how they benefit from a positive brand.

recipients of cross-media campaign were customized calendars that can be sent to current and former customers directed to a single site using custom Racadâ visit? Technology s. users should fill in for a giveaway and a questionnaire to use on printing habits for future sales activities. This initiative not only cross-media marketing to get new activities for the company, the results by RACAD Techa? S software and a response rate of 13.5%, the customer will receive the most successful direct marketing campaign to date.

four-day conference brought together industry leaders, the variable data printing and personalized one-to-one direct marketing services and to foster dialogue between XMPie, its partners and the community of users to offer. Competition entries were judged by the degree of innovation, technology using multi-channel communication, data integration, business efficiency and measurement, overall aesthetics and the degree of utilization XMPie.

â? Racad honored to accept “XMPie? The best? Of the Besta? Prices and we are very pleased with the success he has enjoyed Alphagrahics Boas Willinger, Vice President of Business Development, RACAD Tech, Inc. would like to â? I also the creative team Eden in interactive advertising for the drawings they produced for sending and thank calendar designs personalized Web page. This joint effort really shows the power of Racadâ? S technology and 1-to-1 direct marketing ????

Racadâ? Variable s innovative 1-to-one marketing technology already supplied four campaigns to win silver medals for direct mail marketing and cross-Channel and Digital Marketing Association 2009 National Printing Leadership (NAPL) contain Marketing Awards.

RACAD Tech, Inc. http://www.racadtech.com

RACAD Tech, Inc. is creating innovative and user-friendly web applications optimized committed to a diverse clientele. Racad specialties include the development of software for web printing industry. Their solutions power some of the best known brands in the printing industry. Racad Solutions Web-to-print products are available praised for its ease, accessibility and affordability. Racad product suite covers the full range of Web-to-print solutions for the graphics and printing companies of all sizes. Their products are: FTP and PDF printer driver for printers and goprint2.com FTPPrint.com GoSendEx.com. Simple 1-to-1 marketing portals are available and fingerprintpics.com myvdprint.com and its flagship site Print Engine goepower.com available.


XMPie

XMPie, a business unit of Xerox Corporation is the leading provider of software for cross media, variable data one-to-one marketing. Its solutions help businesses create and manage highly effective cross media campaigns based on their market and customer information in order to accelerate their return on their marketing investments.

AlphaGraphics, Inc.

AlphaGraphics

, Inc. designs, manufactures and manages visual communications for businesses at nearly 300 owner-operators, locally based companies worldwide. Based in Salt Lake City, Utah, the AlphaGraphics network leads the industry in sales per location. Supported by modern technology, the worldâ? S highest quality standards and a global network that companyâ? S team members trained and experienced to be able to bound up with creative solutions that customers can more confidently and effectively communicate.


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